With yet another tragic knife killing in London the media is full of heart wrenching stories. Everyone wants something to be done but no-body really has any answers. Brooke Kinsella said on Newsnight last night that whatever is being done, its not enough and she's right.
The Suzy Lamplugh Trust was set up over two decades ago to tackle violence in society and we need to do more. We have been selling personal attack alarms for years - but mostly to women and people who employ women. We need to start selling them to young men.
But here is the question. How do we persuade boys that it is cool to carry an alarm? How do we convince them that it is safer to blast someone's eardrums out and then run, rather than flash a blade and kill someone?
Young people tell us and the media that they are carrying knives to keep themselves safe. Can we persuade them that carrying an alarm would make them safer?
Friday, 4 July 2008
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